Monday, 21 November 2011

Profiling Your Audience (male)




The Royalty Reader: Malik is 17, a passionate and diverse music fan. Malik studies at a basketball academy where he plays point guard and studies sports. Malik lives at home with his mum, sister who is 12 and his little brother aged 2. He is devoted to sport and also loves music and is his main tool when hue is travelling from game to game keeping him occupied. He has a wide range of music but his main genre is hip-hop, urban rap, Pop and RnB. Malik loves to party and goes raves with his friends and is part of a bashment /funky dance group and performs in all different areas and events. His hobbies include basketball and hanging out with friends. He is currently looking for a job but finding it hard to balance out his work along with sport. 
I intend to develop my own magazine to target this reader by having a wide variety of music genres such as Hip-hop, RnB and Urban Rap allowing to him to have the latest knowledge on all different types of music and artists. Malik enjoys basketball so I would make sure in would have a couple basketball articles to keep him up to date and draw in his interest. Malik has a love for bashment tunes and I would mention some of the hottest bashment tunes out recently that he could search and listen to, with artists such as Vybz Kartel.

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