My music magazine is made to target a target audience of both male and female who are rap/hip-hop listeners. The age group of my target audience is estimated 16-21, this is due to the content and the dialect that is heard in rap and hip-hop, it could be explicit and not suitable for people below the age of 16. Also the content would only appeal and be understood by the age group stated; due to elderly people for example will not have knowledge on the latest slang that is used in rap. Also my magazine has music influences from America and the UK which allows a wider knowledge and content that will be understood and known in different countries.
In terms of ethnicity although rap/hip hop is generally associated with black people due to times changing it is more acceptant of other races. Royalty magazine target all races due to it is not based on race but more genre of music. The language used in the magazine can be understood by all ethnic groups and also royalty has a focus on hip- hop/ rap worldwide. Although it is mainly influenced by American artists who were the founders of rap. I will be hoping to reach my target audience by distributing my magazine in retail shops such as Tesco, that will allow me to reach the full scale of my target audience from all ages and ethnic groups. Also distribute my magazine in music stores where it will fit in to the hip-hop/rap section that will be mainly targeted at big music fans.
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